Tuesday, July 15, 2014

NIKE 'Re2pect' TV Spot Celebrates Derek Jeter

Many of you have probably gathered that we despise The Evil Ones. But, for years, we have respected one of their players—Derek Sanderson Jeter. You would be hard-pressed to find another player in the last quarter-century who personified everything a baseball player should be. On and off the diamond, he was the quintessential role model for a generation of ballplayers. What fan of any franchise—including ours—would not want a player like that to grace their roster for two decades? Recently, NIKE created a TV spot that captured this level of respect—even among a couple of reluctant Red Sox fans. It is worth watching HERE.