Wednesday, January 8, 2014

John Henry: Globe To Be Aggressively Relevant

Boy, does Red Sox Principal Owner John Henry have his work cut out for him! The Ichabod Crane look-a-like told the Greater Boston Chamber of Commerce today that he is committed to making The Boston Globe "aggressively relevant" in the new media world. Good luck, pal! The moribund broadsheet on Morrissey Boulevard couldn't be more irrelevant —with declining readership and snooze-fest content. Henry—who bought the paper for $70 million during the World Series—told assembled business leaders, "We are going to be aggressively relevant. We are going to concentrate on what we are good at and we are going to dispense with things that we aren't that good at." Looks like some of the Globe's "bow-tied bum-kissers" (thank you, Howie Carr) might be looking for work elsewhere.